Huawei and Partners Receive GSMA Global Mobile LATAM Award for Tech4Nature Mexico Project to Protect Jaguars

Huawei received the Global Mobile (GLOMO) LATAM award on May 13 for Social

Impact in Latin America for its Tech4Nature – Dzilam de Bravo Nature Reserve

project in Yucatan, Mexico. The GLOMO, which was awarded by GSMA at M360

LATAM 2026, recognizes the project’s contribution to environmental conservation

for using technology to protect jaguars in the reserve.

Under the Tech4Nature global partnership between International Union for

Conservation of Nature (IUCN) and Huawei, the Mexico project uses advanced

technological tools to monitor and preserve the natural habitat of the jaguar, an iconic

and endangered species in Yucatan.  

“This recognition reflects the power of technology when it is put to the service of

people and the planet," said Samira Herrera, Communications and Public Relations

Director for Huawei Mexico. "Tech4Nature Mexico is an example of how cross-

sector collaboration can generate a tangible positive impact on communities and

biodiversity conservation." 

The project, which began in 2022 and is currently in its second phase, is the result of

collaboration between IUCN, Huawei, the Government of the State of Yucatán, C

Minds, Yucatan Polytechnic University (UPY), and the local community of Dzilam

de Bravo. The solution integrates AI-powered species detection and individual

identification, community-led monitoring and governance, and cross-sector

collaboration across government, academia, civil society, and the private sector.

“Tech4Nature Mexico demonstrates that the true potential of technology lies in

transforming data into coordination, collective action, and public policies for the

protection of nature. Through multi-sectoral collaboration focused on communities

and human rights, the initiative puts tools such as artificial intelligence at the service

of the ecosystems that sustain our economies and our future,” said Regina Cervera,

Project Coordinator for Tech4Nature México from AI for Climate at C Minds.

Since project launch, 26 camera traps and 60 acoustic devices deployed in the reserve

have identified more than 147 species, 40 of which are endangered. Crucially, the

system has identified 16 individual jaguars, providing key information for

understanding the behavior, movement, and conservation measures that can protect

the species, which is key to the environmental balance of the reserve. 

Huawei’s cloud-based solutions are used to process and analyze field data. As well as

video footage of the jaguars, more than 100,000 images and 600,000 audio recordings

have been captured and automatically analyzed by the system, strengthening the

monitoring of local fauna and the ecosystems they inhabit. The resulting data-driven

insights enable a better understanding of the ecosystem and more efficient decision-

making for biodiversity conservation that reaches into public policy. Beyond the

ecological data, the landscape-level impacts are visible – the protected area has

expanded from 69,000 to 104,000 hectares.