SLT‑MOBITEL premieres new era of customer rewards with ‘Loyalty at the Movies’ for CLUB MAGNATE Members
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SLT‑MOBITEL premieres new era of customer rewards with ‘Loyalty at the Movies’ for CLUB MAGNATE Members

Reimagining conventional rewards, and presenting meaningful and memorable customer experiences, SLT-MOBITEL unveiled ‘Loyalty at the Movies’, an exclusive CLUB MAGNATE initiative designed especially for its prestigious loyalty members.

Devised to transform the traditional cinema experience, ‘Loyalty at the Movies’ offers members access to private screenings, curated film selections, and a highly immersive entertainment journey. The scheme demonstrates SLTMOBITELs vision of creating unique lifestyle privileges to celebrate customer loyalty. 

Developed to strengthen relationships with valued customers, the initiative reiterates the company’s commitment to recognize, reward, and appreciate loyalty of the CLUB MAGNATE community. 

As part of the programme, SLTMOBITEL has partnered Scope Cinemas, one of Sri Lankas premier cinema operators, to host worldclass private screenings in an environment which combines comfort, exclusivity, and cuttingedge cinematic entertainment. Together, the two brands will introduce personalized screenings featuring a bouquet of films tailored to the interests and preferences of CLUB MAGNATE members. 

The launch is another milestone in SLTMOBITELs journey of enhancing customer engagement setting new benchmarks in customer experience, ensuring loyalty is rewarded with encounters which are both meaningful and unforgettable. 

With ‘Loyalty at the Movies’, CLUB MAGNATE members can look forward to an exclusive cinematic experience where every screening and visit celebrates the value of being part of Sri Lanka’s most rewarding loyalty community.  

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A globally renowned full-service marketing, communications and public relations agency with deep roots in Sri Lanka through the Ogilvy Group Sri Lanka. Part of the international Ogilvy network founded in 1948, the agency offers integrated services including PR and influence, reputation management, advertising, digital marketing, media strategy and corporate communications.

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