clock December 24,2023
Maliban Partners with Kandy Sports Club to Uplift the Game of Rugby in Sri Lanka

Maliban Partners with Kandy Sports Club to Uplift the Game of Rugby in Sri Lanka

In a significant move to strengthen Sri Lanka’s sporting ecosystem, Maliban, one of the nation’s most trusted and enduring brands, has partnered with Kandy Sports Club, Sri Lanka’s most successful rugby institution with over 150 years of heritage and excellence.

This partnership marks another purposeful step in Maliban’s long-term vision to uplift sports in Sri Lanka, beginning with the game that has united and inspired communities across the island rugby. With a legacy built on integrity, teamwork, and perseverance values deeply aligned with the spirit of rugby, Maliban continues to champion initiatives that go beyond business, using sport as a platform to inspire and empower.

Earlier this year, Maliban made history by becoming the first Sri Lankan company to sponsor the New Zealand Under-85kg Rugby Team, a global milestone that reflected the brand’s growing commitment to supporting the game at both local and international levels.

The partnership with Kandy Sports Club is a natural progression of that vision to build meaningful connections within the sport, nurture local talent, and celebrate Sri Lanka’s sporting heritage. By partnering with a club that has consistently set the standard for excellence, Maliban reaffirms its belief that sport has the power to shape character, build resilience, and unite communities’ values that resonate strongly with the company’s own philosophy.

Maliban’s focus extends beyond sponsorships. It’s about creating opportunities for young Sri Lankans to engage in sport, develop life skills, and embrace teamwork and discipline. Rugby, in particular, teaches lessons in leadership, respect, and determination qualities that are essential both on and off the field.

Through initiatives like these, Maliban aims to inspire the next generation to dream bigger, play harder, and grow stronger, not just as athletes, but as individuals who contribute positively to society.

Speaking on the partnership, the company emphasized that its commitment to sports goes hand in hand with its broader purpose to inspire the nation through action, unity, and excellence.

By joining hands with Kandy Sports Club, Maliban celebrates the rich sporting tradition of Sri Lanka while investing in the future of its youth. Together, they aim to create a legacy that transcends the scoreboard, one that continues to uplift the game, the players, and the communities that rally behind them. 

About Maliban
With over 70 years of trust, Maliban is one of Sri Lanka’s most respected and beloved household brands. Beyond its wide range of products enjoyed across generations, Maliban continues to make purposeful contributions to society, fostering progress, wellness, and unity through initiatives that go beyond business.

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