HUTCH, Sri Lanka’s pioneer telecom service provider, has announced the launch of GameOn, a trailblazing web-based esports and gaming content platform developed in partnership with Bold Media Digital. Bold Media Digital is a next-generation digital services company specializing in esports and gamified content aggregation across emerging telecom markets in Africa, Asia, and Latin America. As first movers in this space, HUTCH enters the market with a mature, ready-to-scale service with an early-mover opportunity the company intends not only to lead, but to shape.
Gamers gain access to unlimited gameplay, casual gaming titles, free esports challenges, and an extensive library of competitive games through a single, intuitive hub. Near-real-time leaderboards allow players to track and celebrate their performance throughout each challenge, giving Sri Lanka’s youth the ability to connect, compete, and thrive in one of the world’s fastest-growing entertainment sectors.
Future development phases will introduce global and regional tournament coverage, exclusive player highlights, and expert insights to ensure users stay connected to the pulse of the esports world. Beyond entertainment, HUTCH’s vision extends to creating opportunities for players, content creators, and fans, while strengthening Sri Lanka’s participation in the broader international gaming landscape.
As part of its long-term strategy, HUTCH aims to scout and nurture top-tier gaming talent—a new generation of “super gamers” who could one day represent Sri Lanka at global stages such as the Esports World Cup and the Esports Olympics.
About HUTCH Sri Lanka
HUTCH Sri Lanka, a subsidiary of CK Hutchison Holdings (CKHH), is a major player in the Sri Lankan telecom industry. CKHH, a Hong Kong-based Fortune 500 conglomerate, operates in over 50 countries across six sectors, including Telecommunications, and reported revenues nearing USD 60 billion in 2023.
Entering the Sri Lankan market in 1997, HUTCH has grown significantly, launching GSM services in 2004, 3G in 2011, and 4G in 2018. The 2019 acquisition of Etisalat Sri Lanka further strengthened its market presence, enabling it to serve customers on both 078 and 072 prefixes. Currently, HUTCH’s 4G network covers 95% of Sri Lanka's population, and the company is 5G-ready to support the nation’s digital aspirations.
With affordable, reliable connectivity, HUTCH serves as a key driver in Sri Lanka’s telecommunications growth, expanding access to communication, business efficiency, and entertainment across even the most remote regions.
A.R.B.J Rajapaksha