AIA
Insurance Lanka Limited has entered into a strategic partnership with CBC
Finance Limited, marking a significant milestone in its mission to enhance
financial security and convenience for Sri Lankans. The signing ceremony held recently
brought together senior representatives from both organisations, underscoring
the importance of this collaboration in shaping the future of integrated
financial services.
This
partnership represents a strategic bancassurance partnership aimed at
delivering holistic solutions that combine financial and insurance services
under one roof. Through this alliance, AIA Insurance will extend its reach to
CBC Finance’s existing and prospective customers, including retail clients and
SMEs, who seek financial solutions complemented by robust insurance protection.
By integrating insurance into CBC Finance’s offerings, customers can enjoy a
seamless experience that combines convenience, security, and holistic financial
planning.
Key
dignitaries present at the event included Chathuri Munaweera, Director/Chief
Executive Officer and Senaka Rajapakse, Chief Partnership Distribution Officer
from AIA Insurance Lanka, alongside Delakshan Hettiarachchi, Executive Director
of CBC Finance, and Krishantha Perera, Chief Operating Officer of CBC Finance.
Their presence highlighted the shared vision of both organisations to create
value-driven solutions for customers.
For CBC
Finance, this partnership strengthens its value proposition by introducing
integrated insurance solutions that enhance customer loyalty and satisfaction.
For AIA Insurance, it represents a significant opportunity to reinforce our
commitment to promoting financial well-being across Sri Lanka. This
collaboration aligns perfectly with AIA’s Partnership Development goals, which
focus on building strategic alliances that drive growth, improve customer
engagement, and deliver innovative solutions tailored to evolving market needs.
Through
strategic partnerships, AIA Insurance aims to provide customers with a one-stop
solution for both financial and insurance needs. This means greater
convenience, comprehensive protection, and confidence in planning for the
future. AIA believes financial wellness is not just about wealth but security,
peace of mind, and the ability to live life to the fullest. This partnership is
a step forward in making that vision a reality for thousands of Sri Lankans.