‘CEAT Cares’ supports 6th school in programme benefitting children of rubber farmers

Reinforcing its long-term commitment to community upliftment and sustainable sourcing, CEAT Kelani Holdings has conducted the sixth presentation of essential school supplies to children of Sri Lanka’s rubber farming community, this time at Meegama Kanishta Vidyalaya in Matugama.Seventy students from grades 1 to 5 at the school received school bags, shoes, and exercise books as part of CEAT’s flagship CSR initiative, ‘CEAT Cares.’ This latest event brings the total number of students supported by the programme to 650, spanning key rubber-producing areas including Matugama, Ratnapura, Galle, Moneragala, Kandy, and Hatharaliyadda.

CEAT Kelani sources 100% of its natural rubber requirements locally, supporting the livelihoods of more than 10,000 families engaged in rubber cultivation across the country. Recognising the pivotal role these cultivators play in its supply chain, CEAT’s CSR efforts are focused on improving the lives of their families, with education identified as a key area of need.The event at Meegama Kanishta Vidyalaya was attended by CEAT Kelani Chief Operating Officer Mr Shamal Gunawardene, members of the senior management, and authorised CEAT dealers in the area including Mr Sarath Premachandra of Chandra Tyre Center, Mr Chaminda Pushpakumara of Chaminda Tyre Service, and Mr Kithsiri Senewirathna of Udagepola Tyre Center. The school principal, teachers, parents, and students also participated in the ceremony, which featured traditional dances performed by the children.“Our commitment to the rubber farming community is an integral part of CEAT’s ethos,” Mr Gunawardene said. “Through CEAT Cares, we aim not only to recognise the contribution of these farmers to our industry but also to tangibly improve the lives of their families through focused, impactful support.”CEAT has been voted Sri Lanka’s ‘Most Loved Tyre Brand’ in 2025 by the country’s leading business magazine LMD.